First Product Demo is Done!

Last weekend I gave my first product demo.  It was equal parts nerve wracking and exciting because, for the first time ever, I was presenting my product, my baby, to the world.  Having a new product that most people have never heard of required me to educate people on how you would use spicy honey so there was a lot of talk about cheese, pizza, fries and various recipes.  I learned a lot about the type of customer that’s more likely to be in to the idea of chili pepper infused honey.  So in the end, it was a really valuable experience and I’m gearing up to do another demo tonight.


Here’s what you should know:

  • More demo dates=more sales :)
  • Be prepared to talk.  A lot.
  • People love hearing your story, take the time to tell it.
  • Share your passion with customers. If you aren’t passionate about your product, why should they be?
  • Grocery stores are cold, come prepared
  • Not everyone will like your product.  It’s not personal.  I repeat, it’s not personal.


2 Responses to “First Product Demo is Done!

  • Congratulations Vanessa! I’m sure this is going to be a great hit. I intend to introduce it our friends out here in Boise.

    • Thanks Prof! I’m shipping yours out tomorrow. I hope you love it as much as I do. Try it on pizza, you’ll thank me :)

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